Mattel taps Disney veteran to head licensing

The company has hired Jessica Dunne, the former executive vice president of licensing for Disney classic characters and Disney baby. Mattel cited her experience with infant and pre-school brands in announcing the appointment.
She will serve as general manager and senior vice president of consumer products for Mattel, where she is responsible for overseeing licensing for Mattel's powerhouse brands, including Barbie, Hot Wheels, Fisher-Price and American Girl.
Dunne said in a statement that she will also aim to cultivate and develop Mattel's newer properties.
Prior to Disney, Dunne worked in marketing and branding for the Cartoon Network and at consumer products companies.
read more: http://finance.yahoo.com/news/mattel-taps-disney-veteran-head-192428962.html
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